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AI ads were supposed to make everything easier. Instead, they might get you fined.At the same time, costs are rising, consumers are pulling back, and performance is starting to slip in ways most marketers aren’t ready for. Listen in.

Season 2 is back. And we’re starting with AI. Collin Slattery and Sam Tomlinson cut through the hype and talk about what AI is actually doing to agencies, fees, and talent. Not the LinkedIn fantasy. The real economics. AI is a force multiplier for killers. It’s a pink slip for the mediocre. Welcome to Season 2. Home

Thinking about starting an agency? Don’t. Unless you’re ready for chaos, cash flow rollercoasters, and scaling pain. Sam and Collin break down the truth no one else will.

Nobody reads your deck. Nobody watches your Loom. Most reporting is fake work—and we’re done pretending it’s valuable. Here’s how to fix it (or kill it).

Cracker Barrel spent $700 million to modernize their brand. Then bailed after two weeks.In this episode, Sam and Collin break down why most rebrands fail—and why the brands that should know better keep making the same dumb mistakes. From Cracker Barrel to Jaguar to HBO Max, this is a masterclass in how to destroy brand equity overnight.